diff --git a/Runtime/GuruAds/Common.meta b/Runtime/GuruAds/Common.meta
deleted file mode 100644
index d6e7b7c..0000000
--- a/Runtime/GuruAds/Common.meta
+++ /dev/null
@@ -1,3 +0,0 @@
-fileFormatVersion: 2
-guid: 811ed48c0c0a487486c74abd56463199
-timeCreated: 1709268219
\ No newline at end of file
diff --git a/Runtime/GuruCore/Runtime/Ads/ADServiceBase.cs b/Runtime/GuruCore/Runtime/Ads/ADServiceBase.cs
index d632bde..c3f75bb 100644
--- a/Runtime/GuruCore/Runtime/Ads/ADServiceBase.cs
+++ b/Runtime/GuruCore/Runtime/Ads/ADServiceBase.cs
@@ -23,8 +23,6 @@ namespace Guru
         protected bool IsNetworkEnabled => Application.internetReachability != NetworkReachability.NotReachable;
 
         private bool _isServiceStarted;
-        protected bool _isDebugMode;
-        protected bool _isAutoLoadAds;
 
         private Action _onSdkInitReady;
         
@@ -37,6 +35,7 @@ namespace Guru
         public static Action OnRewardFailed;
 
         private AdsModel _model;
+        private AdsInitSpec _initSpec = null;
 
         /// <summary>
         /// 启动广告服务
@@ -44,13 +43,12 @@ namespace Guru
         /// <param name="callback">广告初始化回调</param>
         /// <param name="autoLoadAds">自动启动广告加载</param>
         /// <param name="isDebugMode">debug模式</param>
-        public virtual void StartService(Action callback = null, bool autoLoadAds = true, bool isDebugMode = false)
+        public virtual void StartService(Action callback = null, AdsInitSpec initSpec = null)
         {
             if (IsInitialized) return; // 已经初始化后, 无需再次初始化
 
+            _initSpec = initSpec;
             _isServiceStarted = true;
-            _isAutoLoadAds = autoLoadAds;
-            _isDebugMode = isDebugMode;
             _onSdkInitReady = callback;
             _model = AdsModel.Create();
             this.Log("AD SDK Start Init");
@@ -82,7 +80,8 @@ namespace Guru
             MaxSdkCallbacks.Rewarded.OnAdReceivedRewardEvent += OnRewardedAdReceivedRewardEvent;
 
             //-------------- SDK 初始化 -------------------
-            MaxSdk.SetVerboseLogging(_isDebugMode);
+            if (_initSpec == null) _initSpec = AdsInitSpec.BuildDefault();
+            MaxSdk.SetVerboseLogging(_initSpec.isDebug);
             InitService();
         }
 
@@ -94,16 +93,16 @@ namespace Guru
         private void OnMaxSdkInitializedCallBack(MaxSdkBase.SdkConfiguration sdkConfiguration)
         {
             this.Log("AD SDK Init Success");
-            if (_isAutoLoadAds) OnMaxSdkReady();
+            if (_initSpec.autoLoad) OnMaxSdkReady();
             _onSdkInitReady?.Invoke();
         }
 
         protected virtual void OnMaxSdkReady()
         {
-            //TODO:各个项目根据自己情况进行修改，模版默认做法是SDK初始化完成后就进行广告请求
-            RequestBannerAD();
-            RequestInterstitialAD();
-            RequestRewardedAD();
+            //应用启动策略
+            if(_initSpec.loadBanner) RequestBannerAD();
+            if(_initSpec.loadInterstitial) RequestInterstitialAD();
+            if(_initSpec.loadRewarded) RequestRewardedAD();
         }
 
         /// <summary>
@@ -115,6 +114,13 @@ namespace Guru
             return IsInitialized && IsNetworkEnabled;
         }
 
+        public bool IsBuyNoAds
+        {
+            get => _model.BuyNoAds;
+            set=> _model.BuyNoAds = value;
+        }
+
+
         #region ILRD
 
         private double TchAD001RevValue
diff --git a/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs b/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs
new file mode 100644
index 0000000..a038986
--- /dev/null
+++ b/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs
@@ -0,0 +1,36 @@
+namespace Guru
+{
+    public class AdsInitSpec
+    {
+        public bool loadBanner;
+        public bool loadInterstitial;
+        public bool loadRewarded;
+        public bool autoLoad;
+        public bool isDebug;
+
+
+        public static AdsInitSpec Build(bool loadBanner = true, bool loadInterstitial = true, bool loadReward = true,
+            bool autoLoad = true, bool isDebug = false)
+        {
+            return new AdsInitSpec
+            {
+                loadBanner = loadBanner,
+                loadInterstitial = loadInterstitial,
+                loadRewarded = loadReward,
+                autoLoad = autoLoad,
+                isDebug = isDebug
+            };
+        }
+        
+        public static AdsInitSpec BuildDefault(bool autoLoad = true, bool isDebug = false)
+        {
+            return Build(true, true, true, autoLoad, isDebug);
+        }
+        
+        public static AdsInitSpec BuildWithNoAds(bool autoLoad = true, bool isDebug = false)
+        {
+            return Build(false, false, true, autoLoad, isDebug);
+        }
+
+    }
+}
\ No newline at end of file
diff --git a/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs.meta b/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs.meta
new file mode 100644
index 0000000..6ce30bc
--- /dev/null
+++ b/Runtime/GuruCore/Runtime/Ads/AdsInitSpec.cs.meta
@@ -0,0 +1,3 @@
+fileFormatVersion: 2
+guid: 90685f9b1c664c4d917d7260f62b73ff
+timeCreated: 1710494122
\ No newline at end of file
diff --git a/Runtime/GuruCore/Runtime/Ads/AdsModel.cs b/Runtime/GuruCore/Runtime/Ads/AdsModel.cs
index 34e4b19..6bc4f52 100644
--- a/Runtime/GuruCore/Runtime/Ads/AdsModel.cs
+++ b/Runtime/GuruCore/Runtime/Ads/AdsModel.cs
@@ -12,6 +12,7 @@ namespace Guru
         public int radsRewardCount = 0;
         public double tchAd001Value = 0;
         public double tchAd02Value = 0;
+        public bool buyNoAds = false;
         
         
         public int RadsRewardCount
@@ -44,6 +45,17 @@ namespace Guru
             }
         }
         
+        public bool BuyNoAds
+        {
+            get => buyNoAds;
+            set
+            {
+                buyNoAds = value;
+                Save();
+            }
+        }
+        
+        
         private void Save() => _storage.Save();
 
         public string ToJson()
diff --git a/Runtime/GuruCore/Runtime/Ads/IADService.cs b/Runtime/GuruCore/Runtime/Ads/IADService.cs
index 9a0d07d..6f06b30 100644
--- a/Runtime/GuruCore/Runtime/Ads/IADService.cs
+++ b/Runtime/GuruCore/Runtime/Ads/IADService.cs
@@ -7,7 +7,7 @@ namespace Guru
         
         #region Lifecycle
 
-        void StartService(Action onSdkReady = null, bool autoLoad = true, bool isDebugMode = false);
+        void StartService(Action onSdkReady = null, AdsInitSpec spec = null);
 
         #endregion